YouTube Kids introduces more options for Parents.

YouTube is one of the most used social media platforms by children, but you already know that 😊. For many of our kids, YouTube has replaced TV as their “go to place” to be entertained. However, one of the struggles with YouTube is that there is a tremendous amount of content on YouTube and not all of it is appropriate for kids. So what can you do?

Three years ago YouTube launched YouTube Kids, and they’ve just announced that they’re about to roll out three new features that will give parents even more control around the content available via YouTube Kids. The thinking here is that it will make it even easier for you to make the right choice for your family and for each child in the family.

So the three new features are:

1. Collections.

YouTube Kids will offer collections of trusted channels on a variety of subjects from arts & crafts and music to sports, learning, and more. This makes it easy for you to select only the channel collections and topics you want your kids to access. Just go into Profile Settings and select from available collections. YouTube have said that the variety of collections will increase over time as they work with their content partners to provide this.

2. Parent approved content.

You guys know better than anyone what you want your kids to watch. So for those parents who want even more control over the videos and channels in the YouTube Kids app, YouTube is rolling out a feature later this year that will allow you to specifically handpick every video and channel available to your kids in the app.

3. More controls on Search to control what is returned.

You’ve always been able to turn search off within YouTube Kids, but now you can turn on a feature so that search will only search across channels that have been verified by the YouTube Kids team. This means that search off will not include recommendations from the broader YouTube Kids corpus. This is gold!


For parents who like the current version of YouTube Kids and want a wider selection of content, it’s still available. Bear in mind that no system is perfect, but YouTube are trying, so they continue to fine-tune, test and look to improve the filters for this less monitored version of the app. YouTube try to be responsive and they’re keen to hear from parents so continue to block and flag videos for review that you don't think should be in the YouTube Kids app.

This makes YouTube Kids better for your kids and all kids and that’s a great thing.